"The CoWorker"
Coworking Space Hub
Project Specification
This project was developed as part of a futurology course, aiming to design a service system for professionals working with smart and digital devices, such as designers, bloggers, architects, and marketers. The system eliminates the need for individuals to rent traditional office spaces by offering creative and diverse workspaces tailored to their needs.
A key feature of the service is the ability to lease high-performance digital devices, including laptops, tablets, cameras, and more. This allows skilled professionals who may not have access to costly, state-of-the-art equipment to utilize the latest technology, fostering innovation and productivity.
The project began with an in-depth analysis of emerging work trends in the future of Isfahan city. After identifying these trends, the focus shifted to designing products and work environments as essential touchpoints within the service system.
This innovative project was recognized as the best in the 2016 Futurology course at the Industrial Design Department of the Art University of Isfahan. It was co-designed with Parisa Ebadat and Atefeh Hajiheidari.
Futurology Design Project
Design Thinking Tools
Trend Cards
For this project, I used Trend Cards as a design tool to identify and explore potential future trends. The Trend Cards helped me capture emerging patterns across various industries, allowing me to anticipate how these trends could influence the project. Each card highlighted key insights, potential impacts, and relevant examples, which facilitated strategic thinking and informed the design process. By incorporating Trend Cards, I was able to ensure the project remained forward-thinking and adaptable to evolving market dynamics.
Service Blueprint
In this project, I used Service Blueprints to map out the end-to-end service experience and identify key touchpoints, user interactions, and backend processes. This tool allowed me to visualize the entire service delivery process, from frontstage customer interactions to backstage operational activities. By creating a detailed blueprint, I was able to pinpoint pain points, optimize workflows, and ensure a seamless service experience. Service Blueprints helped align all stakeholders, providing a clear and comprehensive overview of how each element of the service fits together and contributes to the overall user experience.
Journey Map
I utilized a User Journey Map to visually represent the entire experience of users interacting with the service. This tool allowed me to track users’ emotions, needs, and pain points at each stage of their journey, from initial awareness to post-interaction. By mapping out these touchpoints, I gained valuable insights into how users perceive and navigate the service, which helped identify opportunities for improvement and innovation. The User Journey Map not only facilitated a deeper understanding of user behavior but also guided design decisions to create a more intuitive and seamless experience.